BTI
BTI                                                                             
BTI - British American Tobacco p.l.c. - Notification Of Transactions Of         
Directors, Persons Discharging Managerial Responsibility Or Connected Persons   
British American Tobacco p.l.c.                                                 
Incorporated in England and Wales                                               
(Registration number: 03407696)                                                 
Short name: BATS                                                                
Share code: BTI                                                                 
ISIN number: GB0002875804                                                       
("British American Tobacco p.l.c." or "the Company")                            
NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL       
RESPONSIBILITY OR CONNECTED PERSONS                                             
Notification made in accordance with Disclosure Rule 3.1.4R(1)(a) of the        
Disclosure  and Transparency Rules.                                             
The Company was notified on 9 March 2010 that on the same day:                  
Mr P N Adams, an executive director and a person discharging managerial         
responsibilities, acquired 2,492 British American Tobacco p.l.c. 25p ordinary   
shares (the "Shares") following the exercise of options held under the British  
American Tobacco Sharesave Scheme (the "Scheme") at an option price of 663 pence
per Share.  Mr Adams subsequently sold 2,492 Shares at a price of 2293 pence per
Share.  Following this notification, Mr Adams has a total beneficial and family 
interest in 299,618 Shares (including 134,983 Deferred Shares); and             
Mr J B Stevens, an executive director and a person discharging managerial       
responsibilities, acquired 2,492 Shares following the exercise of options held  
under the Scheme at an option price of 663 pence per Share.  Following this     
notification, Mr Stevens has a total beneficial and family interest in 97,537   
Shares (including 45,062 Deferred Shares).                                      
10 March 2010                                                                   
Sponsor: UBS South Africa (Pty) Ltd                                             
Date: 10/03/2010 14:00:02 Produced by the JSE SENS Department.                  
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